5 ways to help your PR agency deliver the best results

5 ways to help your PR agency deliver the best results

Getting the best results from your PR strategy isn’t just about hiring the right agency; it’s also about how you manage the relationship once your agency come on board. At Osborn Communications, we often say that the most successful campaigns are those built on a...
Everything you need to know about PR in 2026

Everything you need to know about PR in 2026

Public relations has always played a key role in helping B2B business to explain what they do, build trust and protect their reputation, but this year, PR is about to become even more significant. From the rise of artificial intelligence-driven search to growing...
Why share of voice matters – and how it can put you ahead

Why share of voice matters – and how it can put you ahead

One of the most effective ways to understand how visible and influential your business really is comes down to a single metric: share of voice. Understanding your share of voice and how it ranks next to that of your competitors can reveal whether you’re leading the...
Osborn featured as success story by accountancy experts

Osborn featured as success story by accountancy experts

Leading Midlands PR agency Osborn Communications has been featured as a case study on the website of Staffordshire-based Alexander Accountancy, highlighting the successful partnership between the two businesses. Since launching in 2020, Osborn has grown from a single...
How to turn news coverage into high-authority SEO backlinks

How to turn news coverage into high-authority SEO backlinks

For business to business (B2B) companies, earning media coverage is just the beginning. One of the many benefits is when you receive high-authority backlinks from a media brand that can boost your domain rating and improve search rankings. High-authority backlinks are...