by Rachel | Sep 8, 2023 | Insights
Why do the media not use our business press releases? Whether you have a member of staff writing your own press releases or have enlisted an external partner to take on the responsibility, it can be dispiriting when the content does not appear in media publications....
by Rachel | Sep 1, 2023 | Insights
What is a press release? And why does it have to be written in a formal way? Every day journalists receive hundreds of press releases, providing competitive story ideas for the limited space available for news in print, on broadcast channels and online. The...
by Chris | Aug 31, 2023 | Insights
Why businesses should aim to appear in the media In today’s age, when there is so much noise and competition for people’s attention, it can be difficult for businesses to stand out from the crowd. One way to do this is to get featured in the media. Appearing...
by Rachel | Jun 13, 2023 | Insights
Should my business use social media? If your small business doesn’t have a social media presence, you may be missing out on significant benefits for your brand. Through social media, you can gain new customers and engage more insightfully with recurring ones. Social...
